Globalisation and internationalism have been boosted with the advent and growth of the Internet. The reach of traditional marketing mediums is often restricted to a particular geography. However, websites, on the other hand, have an extended reach[...] Read More

A company’s website is its primary introduction to the world of web, and it needs to be as effective as possible to create a stunning first impression. Even the best marketing campaigns could miserably fail if they go along with a poorly designed[...] Read More

Users over the Internet have a very short attention span. They don't really read everything and stick on every page, but scan through quickly. This makes it important to use design techniques that help users scan and get most of the information from[...] Read More

Some websites don’t need multiple pages but just work better with single page designs. Single page website are typically portfolio pages, product sites, landing pages, and sometimes company pages too. You always want a site with little content but[...] Read More

There’s a lot of hype around blockchain. Everyone has heard about Blockchains and distributed ledger systems, everyone has an opinion about them, and that’s the biggest problem. Some consider it as the most important technological innovation[...] Read More

The most important element of any ecommerce website is its usability. The user journey, from product display to check out, is a long process and there are so many elements involved in it. Therefore, it becomes crucial to address the usability of[...] Read More

Every website is developed with an objective. The objective can be anything; connecting, selling, informing, transacting etc. Every website is designed and developed to complete these goals. Whether the goal is connecting with friends or searching[...] Read More

A lot of researches have proved that human behavior happens in patterns and humans largely use the default, familiar patterns to interact with technology, without seeking a new way to do so. Having identified the substantial influence of patterns[...] Read More

Importance of usability is very well known to designers. Usable websites offer great user experiences, and great user experiences lead to happy customers. Designers must implement smart design decisions and aim at satisfying and delighting the[...] Read More

Designers across the globe have unanimously accepted the fact that pictures speak way louder than words. Today, images play a vital role in every web design and when paired with the right text, they create a magical effect. Text on and around images[...] Read More